New year new me- or at least some new preorder systems!
In spite of several years worth of struggle, our board game preorder system is once again in need of an update. Board game sales all around the world have grown like crazy during 2020, and this has brought on some unprecedented challenges. Because of these challenges regarding everything from shipping to production, to evil space pirates, our board game shipments often get delayed- sometimes many times over! As you can understand, these challenges make it difficult to keep track of when new releases are arriving and which ones are delayed. Because of this, we were inspired to create a more honest and straightforward preorder system.
In the past we've indicated release dates per release month. Unfortunately, this has led to having to move the release dates several times over - mostly because of the evil space pirates mentioned above. The constant change in release and arrival dates have caused many grey hairs among our customers and the crew. Therefore, we decided to adopt the tried-and-true capitalism classic, in which we divide the year in to quarters. So, in the future, new board game arrival dates will be indicated by quarter - not by month.
Here’s how the quarters work:
- Q1 2021 (Jan-Mar, estimate): The game is estimated to arrive sometime between January and March
- Q2 2021 (Apr-Jun, estimate): The game is estimated to arrive sometime between April and June
- Q3 2021 (Jul-Sep, estimate): The game is estimated to arrive sometime between July and September
- Q4 2021 (Oct-Dec, estimate): The game is estimated to arrive sometime between October and December
- Some games have arrival dates indicated by month - this means that they're already on their way to us!
We truly hope this new system could limit the amount of frustration regarding the ever-changing arrival dates. The quarters feel fair to us- as a customer you don’t have to stare at your inbox 24/7, and hopefully the release dates won't jump around as much.
Please note, that since the Finnish government tends to frown upon smuggling, all board game releases arrive at the same time to all the stores in the Nordic countries. So, even though another store might have listed a game’s release date as January, and we've listed it as Q1 - the game will arrive at both stores at the same time.
Do you think this new system sounds like pure gibberish, and are capitalists in fact wrong? Either way, you're more than welcome to send any kind of feedback to our marketing department at firstname.lastname@example.org.